Business Profiling

To truly compete in a global market, it is critical to understand your competitors. Our Business Profiling services will give you a clear insight into your competitors, their business structure, customers and suppliers. Our services can be fully tailored to pinpoint the exact information your business is looking to analyse. This investigating potential will allow your business to focus on business-critical areas whilst identifying those that need to be improved upon. Through this insight, we are able to positively drive and steer major strategic initiatives, providing your business with that much needed edge over your competitors.


Due Diligence Research

As part of your business strategy, due diligence must be a focal point for any firm who is looking to expand, partner or purchase assets.

Our due diligence experts will identify any potential risk through market research; they will effectively liaise with supply chains and firms to gain insight into their history, financial situation, employee relationships and negative business practices. Having clarity on the inner workings of your future business alliance will mitigate against any possible legal complications later on.

Our due diligence services include:

  • Financial due diligence
  • Tax due diligence
  • Lender assistance
  • Vendor due diligence

Competitor Benchmarking

When you understand how your services and products compare to that of your competitors, you can build a strong base that will allow you to focus on areas of improvement, which in turn will give your business that competitive edge. Many businesses fail to investigate this area and fall short of reaching their strategic sales goals. Through successfully gathering this much needed information, your business will be in the best position to implement improvements to products and services. By understanding the differences between your business and that of your competitors, you will be able to better educate your employees on your brand. Benchmarking is one of the most useful tools that a business can implement in order to stay afloat in a competitive market.

Our benchmarking services include:

  • Identify current & potential competitors
  • Competition research
  • Strategic analysis
  • Data reporting
  • Strategy development
  • Competitor monitoring
  • Profile maintenance

In an environment where digital strategy can be your edge, Birken Head and Wilkins can be your partner in bringing your organization miles ahead of the competition.

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